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EASI MRI Reports<\/h1>\n
Mediamark conducts more than 50,000 personal interviews annually with consumers throughout the continental United States to produce data for use in providing strategic insights, consumer targeting and other marketing and advertising functions. Custom studies are also available using the Internet, telephone, and mail samples.<\/p>\n
Mediamark Research offers comprehensive demographic, lifestyle, product usage, and exposure to all forms of advertising media collected from a single sample. As the leading U.S. supplier of multimedia audience research, MRI provides information to magazines, television, radio, Internet and other media, leading national advertisers and over 450 advertising agencies – including 90 of the top 100 in the United States.<\/p>\n
Mediamark’s national syndicated data are widely used by these companies as the basis for the majority of the media and marketing plans that are written for advertised brands in the United States. EASI has analyzed these results and prepared a series of Life Stage Reports based upon those results.<\/p>\n<\/div>\n
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Note: The propensity estimates contained in the EASI\/MRI reports are based on a national sample of 50,000 consumers. The sample results are then used to develop a model to estimate the number of households in the selected geographic area that should use the product or service in that area based on the consumer characteristics in the sample. In those cases in which a specific company is shown or a specific product or service is cited the results may or may not accurately reflect the distribution of that product or service in the selected geographic areas.<\/p>\n
This is particularly true when the product or service (of a specific company) is not offered in that geographic area. For instance, High-Flying Snowboards, Inc. sells their snowboards ONLY in states or areas where there is snowfall – the 24 most northern states. As a result, the data showing these household consumers should be using this product or service in states or geographic areas without snow fall (such as Florida) is misleading. In addition, the number of units sold by High-Flying Snowboards, Inc. is based on a national sample and distributed through all 50 states and the District of Columbia and would therefore under estimate the expected number of units sold in the states in which High-Flying Snowboards sells its products and overstates the expected units in the states that do not sell its products.<\/p>\n<\/div>\n
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Learn Valuable Information, Explore Freely, and Generate Informative Reports \u2014 All Within Your Chosen Geographies<\/h4>\n<\/div>\n
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- 3<\/li>\n
- 4<\/li>\n<\/ul>\n
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Choose from any tier of depth above for any of the geographic ranges below.<\/p>\n
\n- Market Analysis<\/b><\/li>\n
- ZIP Codes<\/li>\n
- Cities<\/li>\n
- Counties<\/li>\n
- CBSAs<\/li>\n
- States<\/li>\n
- US<\/li>\n<\/ul>\n
\n- Site Analysis<\/b><\/li>\n
- Block Groups<\/li>\n
- Census Tracts<\/li>\n<\/ul>\n
\n- Complete<\/b><\/li>\n
- All Geographies<\/li>\n<\/ul>\n
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Whether accessing our data through an online portal, an API, or a full dataset delivered to your door, you can always find the exact information you were looking for.<\/p>\n
Whether accessing our data through an online portal, an API, or a full dataset delivered to your door, you can always find the exact information you were looking for.<\/p>\n
Whether accessing our data through an online portal, an API, or a full dataset delivered to your door, you can always find the exact information you were looking for.<\/p>\n
Whether accessing our data through an online portal, an API, or a full dataset delivered to your door, you can always find the exact information you were looking for.<\/p>\n<\/div>\n<\/div>\n
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Packed with Features Designed to Give You EASI Access to Brilliant Demographics Insights<\/h4>\n
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EASI Quick Reports<\/h5>\n
1 Step Reporting made EASI.<\/li>\n
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Express Save<\/h5>\n
Select only the Data Elements YOU want to see.<\/li>\n
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Ring Studies<\/h5>\n
Single Ring and 3 Ring Studies, user-defined radii.<\/li>\n
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Similar Area Reports<\/h5>\n
Find those areas that most closely match your target area.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n
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User Profiles<\/h5>\n
Define your own Profile, locate highest concentrations of your target audience.<\/li>\n
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Polygon Studies<\/h5>\n
Summarize Demographics within user-defined polygons.<\/li>\n
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Significant Variable Reports<\/h5>\n
Find which characteristics are most unique to your target area.<\/li>\n<\/ul>\n
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Custom Reports<\/h5>\n
Export your results to CSV, HTML, DBF files.<\/li>\n
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Sales Potentials<\/h5>\n
Establish Sales Potentials based on your Demographics Preferences.<\/li>\n
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EASI Query<\/h5>\n
Find only those areas that meet your requirements, no programming needed.<\/li>\n<\/ul>\n
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What Demographics Data Are You Looking For?<\/h2>\n
We make them comprehensive, accurate, and EASI to find.<\/p>\n
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Ailments, Remedies, etc.
\nApparel
\nAppliances
\nAttitudes
\nAutomotive and Aftermarket
\nBaby
\nBeverages
\nComputers
\nElectronics
\nFamily Restaurants and Steak Houses
\nFast Food
\nFinancial
\nGrocery
\nInsurance
\nInternet
\nLeisure
\nMedia Audio
\nMedia Read
\nMedia Watch
\nPersonal Care
\nPets
\nPurchasing
\nSports
\nTelephony
\nTravel
\nVideo<\/p>\n
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Trusted by Professionals Across Dozens of Industries<\/h3>\n
EASI web subscriptions are perfect for:<\/p>\n
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