Given the major changes taking place in the demographic make-up of the
United States, school leaders need to be much savvier about the potential
school market in their local, state, and regional areas. As a way to help
them stay abreast of these changes, NAIS has partnered with Easy Analytic
Software, Inc. (EASI) to establish an online service to provide members
with demographic data.
EASI is a New York based independent developer and marketer of demographic data, demographic software, and a re-seller of desktop mapping. EASI has decades of experience working with the most complex systems. Its analysts and programmers have an average of over 25 years working with demographics and software. It also prides itself on having the most accurate data, combined with highly intuitive software, and the best service in the industry. To learn more about EASI, please visit its website at http://www.easidemographics.com/.
The SSS/NAIS Demographic Center offers demographic reports customized
just for independent schools. Through the Basic Reports for Independent
Schools, you can get information for the geographic area of your choice
(your ZIP code, your metropolitan area, your state, etc.) on the number
of households that have children age 0 to 17 years, school-age population
broken down by gender, number of households broken down by income level,
and the race/ethnicity composition of the population in your area, among
others. By running these reports, you can assess how these variables have
changed over time and will continue to change, and compare them with the
demographics of your own school. By knowing these data, you can make strategic
decisions that will ensure that your school survives and thrives in an
ever-changing marketplace.
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