The EASI Insights and Thinking
The Parametric Advantage: Using Demographic Insights to Build Insurance Products That Scale
The insurance industry has always been about managing risk and protecting people when unexpected events occur. Today, insurers face a dual challenge:…
Covering the Insurance Gap: Using Demographics to Protect Against Cyber and Climate Threats
The insurance industry is navigating significant shifts in risk exposure for their customers. According to EY’s 2025 Global Insurance Outlook, there are…
Beyond the Tech: What’s Really Holding Back Insurance Digital Transformation Efforts
Digitization is transforming the insurance landscape. Companies that get it right are working faster and more cost-effectively than before. They’re seeing higher…
The Demographic Advantage: Why Smart Insurance Companies Never Stop Watching Their Markets
Your insurance customers aren’t the same people they were five years ago. Neither are their neighbors, their needs, or their financial circumstances….
Going with the Flow: How Movement and Migration Reshapes Insurance Markets Across America
Americans are on the move like never before. Whether it’s young professionals chasing job opportunities, families seeking better schools and lower costs…
Closing the Housing Gap: How Data-Driven Multi-Unit Housing Can Transform Communities
The housing crisis is real. With an estimated shortage of 1.5 to 5.5 million units nationwide, everyone from city halls to state…
The Great Retail Shift: Why Smart CRE Players Are Getting Ahead of the Demographic Curve
Online shopping is booming. The combination of tech-savvy consumers, mobile devices, and retailer apps means that we’re not physically visiting retail locations…
Advanced Customer Segmentation Techniques for Data Scientists
Data scientists are already adept at delving deeper into the numbers to find insights businesses need. However, sometimes the numbers are just…
Understanding Shopper Data: A Key to Retail Growth
Consumers provide so much information to retailers every time they shop. Loyalty program participation helps them understand what they buy, how they…
The Silver Opportunity: How Smart Real Estate Investors Are Capitalizing on America’s Aging Population
As of the last census, people over the age of 65 totaled 17% of the total American population. By 2030, the figure…