The EASI Insights and Thinking

From Data to Action: Using the EASI MRI Data to Power Smarter Business Strategies

Data is fast becoming the heart of most companies, as it fuels everyday business functions, decisions, and roles. “Data and analytics is…

The Role of Consumer Behavior in Insurance Marketing

Insurance companies sure do know how to make a cute and engaging ad, don’t they? There’s the chaos agent of one company,…

Unlocking the Power of Demographic Data for Real Estate Agencies

Demographic data is a vital asset for real estate agencies. It offers insights into population trends, migration patterns, employment rates, income levels,…

From Good to Extraordinary: How EASI’s Demographic Data Elevates Research

Whether you’re a marketer seeking to refine your strategies, a product developer aiming to meet consumer needs, or a policy maker looking…

Insurance Intelligence: Harnessing EASI Data for Smarter Business Moves

Insurance companies are always looking for high-quality data to inform their decision-making processes. They know how crucial it is to have the…

Decoding Insurance Risk: How Data Drives Premiums and Policies

Ever wondered how insurance companies decide what to charge you for your policy? It’s not magic — it’s all about the data….

EASI Demographics Announces the Release of the 2024 Master Database with Enhanced Data Solutions

New York, NY – October 14, 2024 – Easy Analytic Software, Inc. (EASI), a leading provider of demographic data and analytics solutions,…

Why Life Event Data is the Game-Changer in Modern Insurance Strategies

A new job, a new relationship, and moving into a new house are just some of the major events in our lives….

How to find the best life event data

Babies, jobs, vehicles, houses, and spouses — these are just some of the major events in people’s lives. Customer experience, marketers, and…

Unlock the Power of Demographic Data to Captivate Your Market

There’s a lot of talk about being a data-driven business today. The most effective businesses generate, analyze, and apply data to their…