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Closing the Housing Gap: How Data-Driven Multi-Unit Housing Can Transform Communities

January 26, 2026

The housing crisis is real. With an estimated shortage of 1.5 to 5.5 million units nationwide, everyone from city halls to state…

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The Great Retail Shift: Why Smart CRE Players Are Getting Ahead of the Demographic Curve

January 12, 2026

Online shopping is booming. The combination of tech-savvy consumers, mobile devices, and retailer apps means that we’re not physically visiting retail locations…

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Advanced Customer Segmentation Techniques for Data Scientists

December 29, 2025

Data scientists are already adept at delving deeper into the numbers to find insights businesses need. However, sometimes the numbers are just…

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Understanding Shopper Data: A Key to Retail Growth

December 15, 2025

Consumers provide so much information to retailers every time they shop. Loyalty program participation helps them understand what they buy, how they…

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The Silver Opportunity: How Smart Real Estate Investors Are Capitalizing on America’s Aging Population

December 1, 2025

As of the last census, people over the age of 65 totaled 17% of the total American population. By 2030, the figure…

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The Downtown Reality Check

November 17, 2025

Downtowns of major cities have traditionally had lower vacancy rates than the suburbs. For decades, the downtown core was where businesses wanted…

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How Data-Driven Decisions Are Reshaping Real Estate Development

November 12, 2025

​Real estate has always been about “location, location, location”. Recently, however, developers and local governments have added a new twist to that:…

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What Is an EASI® Trend Report?

April 5, 2024

Photographer: Campaign Creators | Source: Unsplash Looking for a new city to open your latest franchise restaurant? Curious about whether there are…

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Demographic Data Spotlight: Why the variables matter

March 29, 2024

Many companies look for additional data to enhance their decision-making. They use the data when looking for new business locations or developing…

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A Ring Study Deep Dive: Athens, GA

March 22, 2024

Athens, Georgia is a college town approximately 60 miles northeast of Atlanta. It’s home to the University of Georgia, the state's official…