Understanding Shopper Data: A Key to Retail Growth
Consumers provide so much information to retailers every time they shop. Loyalty program participation helps them understand what they buy, how they…
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The Silver Opportunity: How Smart Real Estate Investors Are Capitalizing on America’s Aging Population
As of the last census, people over the age of 65 totaled 17% of the total American population. By 2030, the figure…
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The Downtown Reality Check
Downtowns of major cities have traditionally had lower vacancy rates than the suburbs. For decades, the downtown core was where businesses wanted…
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How Data-Driven Decisions Are Reshaping Real Estate Development
Real estate has always been about “location, location, location”. Recently, however, developers and local governments have added a new twist to that:…
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What Is an EASI® Trend Report?
Photographer: Campaign Creators | Source: Unsplash Looking for a new city to open your latest franchise restaurant? Curious about whether there are…
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Demographic Data Spotlight: Why the variables matter
Many companies look for additional data to enhance their decision-making. They use the data when looking for new business locations or developing…
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A Ring Study Deep Dive: Athens, GA
Athens, Georgia is a college town approximately 60 miles northeast of Atlanta. It’s home to the University of Georgia, the state's official…
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Top 6 Demographic Factors to Consider When Choosing a Business Location
Photographer: José Martín Ramírez Carrasco | Source: Unsplash Location, location, location. It’s not just your next real estate purchase that depends on…
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How advanced demographics can help your business grow
Companies looking to dig into the details of their chosen geography choose the EASI® Advanced Trend report. It goes deeper than the…