EASI Demographics Announces the Release of the 2024 Master Database with Enhanced Data Solutions
New York, NY – October 14, 2024 – Easy Analytic Software, Inc. (EASI), a leading provider of demographic data and analytics solutions, is proud to announce the release of its 2024 EASI Master Database. This latest edition provides businesses, researchers, and policymakers with the most comprehensive and updated demographic datasets available — featuring over 2,500 variables spanning multiple geographies, and updated estimates now current for 2024.
The EASI Master Database remains at the forefront of data solutions by including enhanced demographic estimates, consumer expenditures, and retail trade forecasts. Clients can access updated Census-based benchmarks alongside proprietary EASI variables, enabling better-informed decision-making across industries.
Key Features of the 2024 EASI Master Database:
- Comprehensive Demographic Estimates:
The latest estimates brought to current year 2024 and benchmarked from the 2020 Census with projections through five years (2029), covering population, households, income, education, and employment. - Retail Trade Data:
Analyze retail sales performance for 13 major store groups to measure viability and market potential. - Consumer Expenditure Models:
Evaluate spending potential through over 30 broad categories and 600 detailed variables. - Business Employment & Counts:
Over 250 business variables to assess industry employment and establishment counts. - Quality of Life Indicators:
Evaluate areas using crime models, weather data, and other quality of life metrics. - New EASI Profiles & Life Stage Clusters:
Identify socio-economic concentrations and predict household behaviors through 39 profile categories and 84 life stage clusters.
The 2024 edition introduces enhanced data modules that include granular insights by race, gender, and life stages, delivering deeper segmentation and targeting capabilities. The data is easily downloadable and covers all eight core EASI geographies, including ZIP Codes, Block Groups, Census Tracts, Cities, Counties, CBSAs, States, and the United States.
“We are thrilled to provide this robust and updated Master Database to support critical decisions across industries,” said Laura Katz SVP of Operations. “From site analysis to consumer behavior forecasting, the new datasets ensure that our clients are equipped with the most relevant insights.”
About EASI:
Founded in 1995, Easy Analytic Software, Inc. is an independent developer and provider of demographic and site analysis software solutions. Serving over 1,500 clients across multiple sectors, EASI offers powerful tools to evaluate consumer potential, demographic shifts, and business performance through intuitive software and analytics platforms.
Press Contact:
EASI Demographics
Phone: 1 (800) HOW-EASI
Email: support@easidemographics.com
Website: www.easidemographics.com