Who We Are
We are a New York-based demographics data solutions and statistical estimating firm that specializes in consumer demographics.
The central product we offer is data — presented the way you need it, in order to meet your research, planning, or business goals.
We offer solutions generated from the most reliable and comprehensive demographics databases available in one of three ways, each suited to your individual needs and budget.
Comprehensive databases comprising multiple datasets, conveniently served to your inbox for your own unique use case.
Demographics data at your fingertips, accessed online at any time through the duration of your subscription. Comprehensive data and datasets served up to your screen for download, electronic, or physical printing.
Immediate insights courtesy of reports generated from the most reliable and comprehensive demographics databases available.
Using EASI’s purpose-built solutions to model, plan, or analyze large geographic regions or small neighborhoods, allows your organization to succeed in its goals for understanding communities in your target region or surface insights making for better reporting, modeling, research, and decision-making.
331 Million
People and counting, and you can get to know them.
Our data help analysts to gain insights on demographics characteristics, consumer spending, business activity, cost of living, quality of life, and consumer behavior patterns for a wide range of geographic areas—states, counties, cities, zip codes, census tracts, and block groups.
When you purchase an EASI Demographics database, you can choose how you define the communities or geographies you want to analyze. We offer hundreds of different possible variables, enabling you to understand any local, regional, or national population from nearly any perspective.
Reports delivered on-demand and on-target for your precise business or organizational needs. We make it EASI to come to a decision or devise a strategy in light of the demographics variables that impact your work the most.
We’re dedicated data wonks who also have a knack for delivering the right demographics solutions at the right price, with better service than anyone else can.
Since founding EASI in 1995, Bob Katz has grown the company from a start-up to a thriving, multi-platform organization that serves a diverse client base, from entrepreneurs to Fortune 1000 companies. Under his leadership, EASI has earned a reputation for not only offering the most up-to-date, high-quality demographic information, but also distributing it faster and more cost efficiently than its competitors.
After consulting for EASI on a series of projects over the years, Laura Katz joined the company full-time in 2018 to support Bob Katz in running the daily operations of the company, and to help EASI expand its product and service offerings for new and emerging markets.
A technical wiz who combines unparalleled programming skills with complex math ability, Ed Sussman focuses on making data easy for clients to access and understand. He is also responsible for developing quality control systems to ensure that EASI demographic estimates and forecasts meet the highest industry standards.
Bill has been a sales executive with EASI for more than 15 years, helping clients develop geographic solutions towards achieving company objectives. Before joining EASI, Bill was a media/research director of several large advertising agencies. In addition, he held sales and management positions with large magazine publishers (Tims Mirror Magazines) and research companies (SMRB, Chilton, etc.). He attended Washington and Lee, the University of Hartford and served in the US Army in Berlin, Germany. When not working, he enjoys cooking, reading, attending NFL games and spending time with his grandchildren.
Before joining EASI, Greg worked in the demographic industry as an Account Executive for Market Statistics. He has worked as Corporate Research Director for Farm Journal magazine, and a project Manager for Miller Research Inc. and Market Research Analyst for Astra – Zeneca. These positions have given Greg first hand experience in all facets of research
including demographic analysis, real estate site selection, market analysis and sales territory analysis.
Got a love of data science, statistics, databases, or just delivering highly optimized solutions? We want you onboard our crew.
Send us your information, interests, and expertise, and we’ll keep you informed of any opportunities that match your unique set of skills.